Sony announces the development of Next-Generation CineAlta 36x24mm Full Frame Motion Picture Camera System

by Sony Pro Team 06/02/2017

Sony Electronics is announcing plans for its next-generation CineAlta digital motion picture camera system. This latest addition to the CineAlta family is being developed through careful research and close collaboration with creative professionals including Directors, Cinematographers and Digital Imaging Technicians. Through the implementation of features demanded by the industry, Sony is demonstrating its commitment to […] Read More

Sony Goes Beyond Definition at NAB 2017

by Sony Pro Team 04/23/2017

Sony’s Professional Imaging, High Dynamic Range, IP Live and Media Solutions Technologies Offer Diversity and Flexibility to Solve Customers’ Challenges   Las Vegas (NAB Show, Booth C11001), April 23, 2017: At NAB 2017, Sony is highlighting innovations in imaging, High Dynamic Range (HDR), IP and media solutions that enable the creation of dynamic content and increase […] Read More

SONY EMBRACES HDR PRODUCTION WITH FULL END-TO-END SOLUTION

by Sony Pro Team 04/23/2017

  New XAVC Recording Mode Optimizes Encoding for Live HDR Production Las Vegas, April 23, 2017 – From products, to workflow and format, Sony offers users end-to-end HDR production capabilities from acquisition to display, for cinema, live production, online video and event production, meeting the industry’s growing demand for a wider color gamut and increased […] Read More

Sony Introduces the World’s Fastest SD Card

by Sony Pro Team 02/22/2017

SF-G Series UHS-II SD cards offer unprecedented write speeds of up to 299MB/s, optimal for hi-speed continuous shooting and 4K video shooting Park Ridge, N.J., February 22, 2017 – Sony is increasing the speed and efficiency of their SD card lineup with the new SF-G Series.  As performance demands and file sizes continue to increase, […] Read More

Tech Tips: LMD Monitors Episode 1

by Sony Pro Team 02/21/2017

In the first of an ongoing series, Sony’s Joseph Schimizzi offers tech tips on Sony’s LMD monitors and camera line. These lessons will come in handy in the field and during your production. http://www.sony.com/monitors #SonyProLive Read More

Sony’s Cameras Provide a Jaw Dropping Experience Capturing Great Whites

by Sony Pro Team 02/08/2017

  Jacques Star is a freelance director of photography with over 15 years of professional experience ranging from electronic news gathering and electronic field production, broadcast, documentary, commercial and corporate, travel, sports and underwater shooting.  In addition to videography, he also directs and edits content.  His work has been seen on NBC, CBS, FOX, Discovery […] Read More

Sony’s RM-IP500 Remote Controller Delivers Greater Flexibility and Easier Operation of PTZ Cameras for Lecture Capture and Event Production

by Sony Pro Team 02/02/2017

New Model Enables Cost-Effective System Configuration, Allowing Single-Operator Control of up to 100 Cameras, Memory Recall, and PTZ Speed Adjustments   Sony’s new RM-IP500 remote controller gives operators easier and more intuitive control of its latest pan-tilt-zoom (PTZ) cameras in a range of applications including lecture capture for education, event production and broadcast. The RM-IP500 […] Read More

Sony’s Production Technology Proves Integral to 60 Minutes’ Drone Story

by Sony Pro Team 01/12/2017

On Sunday, January 8, CBS’ 60 Minutes aired a piece on the Department of Defense’s Perdix autonomous military drones, filming an impressive spectacle – a swarm of 100 drones.  But this was no easy feat.  In fact, the small, fast-moving drones proved so difficult to capture that 60 Minutes nearly abandoned the entire story.  That’s […] Read More