I’ve always thought that when it comes to most discussions, the more voices, the more opinions, the better.
Well, we’re about to practice what we preach. The voice of Sony is evolving with the newest addition to our social networking team.
Sukhjit Ghag , a well-known blogger, will be creating content for the Sony Electronics Community as well as engaging with all of you and other Sony fans on Facebook, Twitter, YouTube and many other social networking sites.
We’ll be looking to her to enhance Sony’s voice with the use of more digital video and photography. After all, Sony’s products tend to be quite visual and design-centric.
So moving forward, we’re going to try and do more showing, instead of primarily telling. It’s the combination of the two, at least in my mind, that makes social media compelling.
And few know the social media space as well as Sukhjit. Her love of all things social media stems from her work as a producer for Tech TV and Seesmic, where she was known for developing a first of its kind interactive show called “Unboxing” which utilized video as an engagement tool.
Her early background is as a radio, television and video producer for Fine Living Network, Travel Channel and San Francisco’s KGO radio. Sukhjit has just moved to San Diego where Sony Electronics Inc. is headquartered in the U.S. after spending the last 16 years in San Francisco.
If you’ve followed Sukhjit or just want to introduce yourself please feel free to comment on this blog post. She’d love to hear what you want her to blog and vlog about so now’s your chance.
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