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Let the (Low) Light Shine

by Team Sony 08/06/2009

What do a candle-lit restaurant, a campfire, a birthday party and digital cameras all have in common? 

Sony has just announced 2 new Cyber-shot digital cameras that are made for taking pictures in these types of dimly lit scenarios. 

Let’s face it, taking pictures in low-light situations is challenging There are a couple of reasons for this: Either the camera takes a few more seconds to capture the image, to let more light in, but this typically causes image blur. Or you change the setting to increase  speed, thus minimizing light, and the result is grainy or “noisy” photos.

Warning!!! Here comes the techy stuff…

The two new Sony cameras (models DSC-TX1 and DSC-WX1) have a back-illuminated “Exmor R” CMOS sensor that captures more light, letting you capture the best shot in low-light scenarios. Sony engineers figured out a new design for the image sensor. Typically, a wire circuitry sits on top of the light-gathering part of the sensor and blocks the light from coming through. We’ve flipped the circuitry and sensor, allowing twice the light to be captured, even at high speed, reducing noise significantly. 

Check out the photo to see the difference. By the way, these cameras have most of the same cool features as the DSC-HX1, including Sweep Panorama. We made some videos to highlight the features. Be sure to check them out here.

We have received a lot of feedback from our customers that this is a feature they’re looking for in their digital still cameras. We hope that you’ll try out these new cameras and let us know what you think?

 

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  1. guest_user wrote: August 7, 2009 3:04am

    the back lit sensor sounds cool. but that comparison images posted is ridiculous. Sony marketing should be ashamed of putting out such stuff. Who are they kidding? Cheap ploy.

    Reply
  2. guest_user wrote: August 7, 2009 12:48pm

    David- Thanks for your feedback. We uploaded 2 additional photos of a campfire as another example. Let us know what you think.

    Reply
  3. guest_user wrote: August 10, 2009 2:30pm

    There will be tests done by all the photo blogs soon I’m sure. They should have / should have shown actual shots at a night time party of people. It will be a breakthrough if we can get decent candid indoor at night without flash!

    Reply
  4. guest_user wrote: August 10, 2009 10:01pm

    Impressive but I would like to see a lot more pictures in a lot of different situations.

    feyaia

    Reply
  5. guest_user wrote: January 21, 2010 7:57am

    When downloading a web browser, like Mozilla, once permission is given in the Warning Window….the download should be seamless, including ICON creation. You shouldn’t have to go searching for the download while thinking about your 90 Day Return Guarantee.

    Reply

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