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The BD-Live Experience Press Event

by Team Sony 06/18/2009

Greetings — Rich Marty, vice president of business development for Sony Pictures Home Entertainment (SPHE), reporting from the SPHE / Sony Electronics (SEL) BD-Live Experience press event in San Francisco, California. Today we are here to share some exciting new developments in Blu-ray technology.

Along with my SEL colleagues, I am thrilled to demonstrate new Blu-ray and BD-Live features as well as to showcase the ever-expanding plethora of hardware that enables consumers to enjoy a cutting-edge, high-definition movie experience. 

Earlier, the SPHE team presented a first look at movieIQ a new BD-Live feature powered by Gracenote that provides live, updatable in-movie filmographies, soundtrack information and production details while you watch a movie. 

movieIQ, is designed as a practical application for Blu-ray movie fans who believe that movies should be a compelling, connected, “always on” experience. It’s a perfect addition to our growing list of BD-Live features and we’re eagerly anticipating its September launch. 

The event itself is a collaborative effort between SPHE and SEL, with the VAIO team presenting their sleek new VAIO NW Blu-ray enabled notebook. This continued “Sony united” approach is the ideal way to bring Blu-ray to a wide variety of consumers, whether they’re into enjoying high-definition content at home or on-the-go.

 

*Learn more about the new VAIO NW on the VAIO Community

 

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  1. guest_user wrote: June 18, 2009 9:36pm

    Thanks for the post Rich!! I think that moving forwarrd with any Blu-Ray technology is a good idea so that it can make Sony more competitive in the market. Making thing interactive and on the go is a great part of the consumer market to develop and stays in demand. I am excited about the new Blu-Ray Disc players that came out recently! Sony to me still means quality and top of the line!
    Another Reason To Love Sony!

    Reply

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