Sony’s online voice is changing.
Rick Clancy, who led Sony Electronics into the social media space, is headed to his next adventure. And while we can’t fill his shoes, we can walk in his tracks by providing different voices addressing the subjects that matter most to you.
Over the next few months, you’ll be hearing from a wide swatch of people whose thoughts, opinions and viewpoints will be shared on a frequent basis. You may be in agreement with some of what is written; other posts may simply draw your ire.
I’ll moderate when I need to, but I have no qualms about letting others drive as well.
Let’s face it: I don’t know where you work, but there’s no shortage of opinions around here.
We’ll share ours freely. Here’s hoping you’ll do us a favor and reciprocate.
About Dave Migdal
We all have labels. Whether we want them or not.
In college, I was branded “The Guy that Drives that Orange Van.” When I worked at newspapers in Texas, Colorado and Wyoming, it was “That New Yorker.” And when I first joined Sony, I was “The Former Newspaper Guy,” despite the fact that I had previously worked for a couple public relations agencies.
I’m adding another label now: Your Sony Electronics blogger.
For the past 11 years, I’ve been in various roles in Sony’s communications department and it’s my pleasure to join in this conversation.
As the vice president in charge of product communications, I’m one of the drivers of major product/technology launches, trade show strategies and execution, speech writing and other responsibilities. I’ve always enjoyed interacting with technology and trying to position it in terms people can understand.
But the name of the game, at least on a human level, has been about the conversation or the story. I’ve had the pleasure of regularly engaging with our senior management throughout the corporation. The conversations have been valuable to me because, for the most part, they’ve been a two–way street; points of view are shared, opinions are respected and listening is encouraged.
In short, it’s a dialogue that works.
I’ve also spoken with thousands of you during my career here at Sony. Those conversations are equally important.
I once got into a debate on the merits of HDTV with a journalist on a flight to Tokyo before it even took off (that’s 14 hours of cross-examination, friends). Another time, the pastoral pleasures of a Little League baseball game were enhanced by a neighbor extolling the virtues of the Blu-ray Disc format.
Yes, there were other magical moments, but it all boils down to this: Let’s turn up the dialogue now. I urge you to share even more thoughts and opinions. As Sony becomes more and more consumer-centric (from the way we design and manufacture products to our execution at retail), we want to hear what you have to say.
I’ll also use this forum to share my observations and views on a broad spectrum of topics. One day, the blog could address a major event or issue. Another could bring commentary on new products or technologies and what some our colleagues at Sony Pictures Entertainment, Sony Music and Sony Computer Entertainment are thinking. There will also be guest bloggers occasionally.
I hope you’ll join me in this dialogue and let your voice be heard.
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