Press Room

  1. SEL2470Z_A SONY® INTRODUCES FIRST FULL-FRAME E-MOUNT LENSES by Communications 10/15/2013

    Five Premium Full-Frame E-mount Lenses from Sony, Carl Zeiss® and G Lens; Mount Adapters for new A7 and A7R Cameras and new A-mount Zoom Lens   SAN DIEGO, Oct. 15, 2013 – Sony is announcing five new full-frame E-mount lenses and a set of innovative new mount adapters designed to complement Sony’s new A7R and […]

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  2. RX10_front_2-1024x768 SONY ADDS HIGH-PERFORMANCE ZOOM CAMERA TO ACCLAIMED CYBER-SHOT® RX LINE by Communications 10/15/2013

    New RX10 Model Combines Versatile 24-200mm (35mm equivalent) F2.8 Lens with Legendary RX Series Image Quality   SAN DIEGO, October 15, 2013 – Sony’s new Cyber-shot RX10 camera adds a high-zoom model to its premium line of Cyber-shot RX series cameras. The new camera features a 1.0-type, 20.2 effective megapixel back-illuminated CMOS sensor combined with […]

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  3. ILCE-7R_wSEL2470Z_right SONY UNVEILS WORLD’S FIRST FULL-FRAME MIRRORLESS CAMERAS by Communications 10/15/2013

    New Sony α7 Series Are World’s Smallest, Lightest Full-Frame Interchangeable Lens Cameras2   SAN DIEGO, Oct. 15, 2013 – Sony’s new α7 and α7R digital cameras are the world’s smallest full-frame interchangeable lens models2.  Highly anticipated by professional photographers and imaging enthusiasts alike, the two new cameras offer an unmatched combination of creativity, customizability and […]

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  4. SONY TO RELEASE API FOR USING MOBILE DEVICES AS WI-FI REMOTE CONTROLS FOR SONY CAMERAS by Communications 09/04/2013

    Sony is releasing the “Camera Remote API beta,” API (Application Program Interface) for remote operation of Sony camera with Wi-Fi-equipped smartphones and electronic tablets. The API for application developers of mobile devices is available in the “Camera Remote Apps Developer Program”(http://camera.developer.sony.com)*1. API specification, sample codes and related documents required for application development are available for […]

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  5. Sony HDR-AS30V POV Camcorder (5) SONY TAKES THRILLS TO THE NEXT LEVEL AND EXPANDS ACTION CAM LINEUP OF PREMIUM POINT-OF-VIEW VIDEO CAPTURE DEVICES by Communications 09/04/2013

    New Model Offers High-Performance Features Including Easy Share via Wi-Fi and NFC One-Touch Connection, GPS, Slimmer Housing, High Res Photos, and Optional Wearable Live-View Remote   SAN DIEGO, September 4, 2013 – Sony today announced a new Action Cam model to complement its current line of wearable point-of-view video cameras designed for filming adventures in […]

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  6. Sony Cyber-shot QX100 Premium “Lens-style Camera” New Sony QX Series “Lens-Style Cameras” Redefine the Mobile Photography Experience by Communications 09/04/2013

    New Concept Cameras Link Flawlessly to Smartphone, Offering High-Zoom, Stunning Quality Images and HD Videos for Instant Sharing   NEW YORK, Sept. 4, 2013 – Merging the creative power of a premium compact camera with the convenience and connectivity of today’s smartphones, Sony today introduced two “lens-style” QX series cameras that bring new levels of […]

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  7. SELP18105G_A SONY EXPANDS E-MOUNT LENS FAMILY WITH ANNOUNCEMENT OF THREE NEW MODELS by Communications 08/26/2013

    New Offerings Include 16-70mm F4 Carl Zeiss Lens, 18-105mm F4 G Lens™ and 50mm F1.8 portrait lens in black  SAN DIEGO, August 27, 2013 – Sony has announced three new additions to its line of E-mount interchangeable lenses, including a versatile mid-range zoom (16-70mm F4) by Carl Zeiss, a power-zoom G lens (18-105mm F4) optimized […]

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  8. A3000_w_SEL1855_bk_1 SONY INTRODUCES NEW a3000 DLSR- STYLE INTERCHANGEABLE LENS CAMERA by Communications 08/26/2013

    New Entry-Level ILC Features Large 20.1 MP APS-C Sensor, Electronic Viewfinder and Comfortable Shooting Design  SAN DIEGO, August 27, 2013 – Designed to bring the benefits of large-sensor imaging to a variety of new customers, Sony’s α3000 interchangeable lens camera combines DSLR capabilities with a comfortable, easy-to-use package. The new camera features a large, high-resolution […]

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  9. NEX-5T_wSELP1650_1_BK SONY INTRODUCES ULTRA-PORTABLE NEX 5-T COMPACT SYSTEM CAMERA WITH WI-FI®, NFC AND FAST HYBRID AF by Communications 08/26/2013

    SAN DIEGO, August 27, 2013 – The versatile new Sony α NEX-5T compact system camera combines a stylish, ultra-compact design and the creative capabilities of interchangeable lenses with large-sensor image quality, speedy Auto Focus (AF) and the convenience of NFC (Near Field Communication) one-touch for easier Wi-Fi connectivity. Inside the new camera is a large, […]

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  10. Sony Introduces Versatile New HVL-F43M External Flash Gun by Communications 06/26/2013

      SAN DIEGO, June 27, 2013 – Sony today has introduced the HVL-F43M – a powerful, fully featured new flash that is compatible with all of the company’s latest cameras and interchangeable-lens camcorders equipped with Multi Interface Shoe. The advanced new flash builds on the success of the acclaimed Sony HVL-F43AM and offers the same […]

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