Sony® 4K Has Arrived

by Reena 04/14/2013

4K TV 1

Just a few mere months ago at CES 2013, Sony debuted its line of 4K TVs designed to bring the cinematic experience right into your living room. Well, get your living rooms ready because 4K is on the way!

Our 55″ and 65″ 4K Ultra HD TVs will be available for pre-order beginning April 21 for $4,999 and $6,999, get the scoop here.

The thing about 4K is that you need to see it in person to truly experience and understand what it is all about. A photo on the Internet or a short video clip on YouTube just doesn’t do it justice. Some of you might have seen the 84’’ (diag) 4K TV in select Sony Stores last fall. But if you’ve been dying to see what the 65″ and 55’’ Class 4K Ultra HD TVs look like in real life, you’re in luck.

Starting today, six Sony Store locations (see below) will be the first to feature the TVs and will be offering in-store demos of true 4K and enhanced (upscaled) video.

If you do get a chance to get a 4K demo, please share your experience! Tweet us @SonyElectronics or @SonyStore using the hashtag #Sony4K and tell us what you thought.

Pre-orders for the 4K Ultra HD TVs begin April 21, 2013 at Sony Stores and select retailers nationwide. For more info, check out the official press release.

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  1. Talon wrote: April 8, 2013 12:25am

    So what’s so special about them?

    1. Kathleen wrote: April 8, 2013 9:43am

      4K is 4x clearer than HD! You can get all the details here:

  2. Jyothi wrote: April 17, 2013 8:35pm

    We would like to know when will 4Kwill be launching in India. We are checking with all the stores in India (Bangalore) but nobody is giving us the details. Pls pls let us know when it will be launching in India
    Thanx. Waiting for your reply.

    1. Kathleen wrote: April 19, 2013 12:00pm

      Hi Jyothi! Thank you for reaching out. Unfortunately we don’t have this information but please try to reach out to your regional support team. They may have more details.

  3. Ross wrote: May 4, 2013 7:52am

    how do I access the 4K demo on the tv?

    1. Kathleen wrote: May 4, 2013 9:42am

      Hi Ross, if you visit your local Sony Store and ask an associate, they should be able to show you. Thanks!

      1. Ross wrote: May 4, 2013 11:03am

        i work at a sony retailer and i was fiddling around with it trying to find the demo

        1. Kathleen wrote: May 6, 2013 7:32pm

          It should already be on the television. If you’re having issues, can you send a note to and I can route it to the correct team? Thanks.


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